Friday, April 21, 2006

Title Tag Optimization

While optimizing a website, SEO's main concentrating in Title tag.

What is a Title Tag?

A title tag is a piece of HTML code that describes a specific web pages content through a keyword query that a person types into a search engine. Title Tags are a very important guide for all search engines in determining what is in the content of a specific web page. Creating a relevant title tag is one of the most important variables in achieving high search engine positioning.

How to View Your Title Tag

You can view the title tag in the source code of a web page or at the top of your browser window. Or You will find the title tag in the head section of the source code along with your Meta description tag and Meta keyword Tag in Source Code.
The TITLE Tag is an HTML tag that is located in between the and tags in the HTML code for your site.


What should your Title Tag contain?

Your Title Tag represent your core keywords of the most important services and offerings. If you are promoting several products and services always remember to utilize the title tag on each individual URL for its specific keyword(s) and keyword phrases.

You can brand your company's name through keyword density in the Title tag as well. By including your company name you can establish popularity for branding your company for specific products and services that you offer.

How long should your Title Tag be?

From my point of view title tags should span no less than six words and no more than twelve which result in about a range of fifty to eighty characters, this includes spaces, hyphens, commas, etc. Dont increase the keyword density as it harm your site.

if you offer multiple products or services do not feel you have to cram all the keywords in one tag because you are in fear of something being missed by a search engine
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  • posted by Lalita at 6:40 AM

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