Search Engine Optimization Articles

Review about the thinkbigsites Video

2010-03-04T03:28:00.000-08:00

On surfing the CNBC websiet i found video about a company called thinkbigsites.com/ where they have showed how they are utilizing marketing tools to change the face of the internet. Video was quite interesting.

The internet is a growing entity of websites, blogs, chat rooms, videos, and stores. More and more people are surfing the web every day. Everyone I know is always on line for one reason or another. I use the internet to look up information, search for addresses or directions, to pay my bills, chat with people on my space or face book, buy books and movies, and so much more.

So this video was about how companies and small business are trying to find new ways if marketing their businesses. Because lots of the avenues that once provided get marketing resources are too expensive and don’t provide as much traffic as before. There is one entity, the internet, which is being used by millions and millions of people every day and is still growing. With so much website traffic happening on a daily basics many business are using the internet to sale their products and services and to market their businesses.

The internet is a vast network of billions of website which makes its hard for businesses to stay completive and be on the cutting edge of an always changing world. To stay completive many businesses hire a marketing firm to handle all the details involved in getting a website from the 6th page on Google to the 1st page. Marketing firms employ a process called search engine optimization (this is a term used to describe the process by which websites improve their website traffic).

After watching the video I can see why businesses would want to use the internet to market their businesses. It cost less than TV and other methods of marketing and more people surf the internet then most other things. But since so many people surf the internet businesses have to really work on staying ahead of their competition. I guess this is why they hire marketing firms and try to improve their website traffic by search engine optimization.

I think that it’s cool to see all the new developments that are happening with businesses on the internet!

For more visit search engine optimization

2006-12-19T03:49:00.000-08:00

No news this week: only publish what is useful

By Gerry McGovern

Don't publish for the sake of publishing. You may have one key message that you leave on your homepage for years. It's not a matter of having content that is new or old; it is a matter of having content that is relevant and useful.

Some organizations hardly ever bother to update their websites. There are stories on the homepage that can be months—if not years—out of date. These organizations simply don't understand that leaving this content on the website is damaging to the professional reputation of the organization.

However, some organizations publish new content even when they shouldn’t. They fall into the trap of thinking that publishing is about news. Yes, an element of publishing can be about news, but that is not what the core purpose of publishing is. At a basic level, publishing is about getting the right content to the right person at the right time at the right cost.

The right content could be five years old. The wrong content could be five minutes old. In fact, a major challenge today can be to hold back on publishing until you have your facts correct. (The American media will be aware of this challenge in relation to previous U.S. presidential elections.) It damages your reputation if you publish something quickly and it's wrong.

I come from a small county in Ireland called Longford. The Longford News is a local newspaper and it once had an eccentric editor whose name presently escapes me. Well, one week the lead story on the front page of The Longford News was:

No News This Week

If you are not an organization that creates news, then don't have a prominent news section on your website. If you have one major message, then it is perfectly okay to promote that message in the center of your homepage every day of every year.

I come across organizations that struggle to create news. They do a lot of hard work that ends up being counter-productive. That's because they publish content that is not relevant to their target audience. Sometimes, this 'new' content pushes much more important content off the homepage. Always, it gets in the way because readers wonder what this is about, and if, in fact, they are at the right website.

It's not about being new. It is about being useful. Your job as a website editor is to make the difficult decisions in relation to what really matters to your key readers. How does news help them complete the task that they came to your website to do?

Remember, what is news to your organization may be of zero interest to the public. For example, some organizations make the dreadful mistake of publishing press release on their homepage. Reading a typical press release is about as interesting and useful as watching your computer boot up.

Press releases were never meant to be published; they were meant to be released to the press, who would then consider if there was something newsworthy in them. A press release is, at best, a foundation for a piece of content.

If you've nothing useful to publish, publish nothing. Stick with the same message as long as that message achieves your objectives.

Gerry McGovern

Online Affiliate Marketing Services

Gerry McGovern provides website content management solutions

2006-12-04T19:50:00.000-08:00

Search Pulse Live at SES Chicago

Today (5th december) is a live show from Search Engine Strategies Chicago Organised by SEarch Pulse. Chris will be at the WebmasterRadio Booth by 6pm Chicago time (7pm EST). Their show will be live during the exhibit cocktail party thing. So make sure to stop by the WebmasterRadio.FM booth and hopefully you can get on live with them.

They have normal schedule for the past week's topic. It should be exciting and different.

Information collected by http://www.seroundtable.com

Online internet Marketing Company

2006-12-03T19:35:00.000-08:00

Google announced that google Answere is closing up shop by 31st december. The old question and answer will still available, but not accept the new question after the 31st December.

I have collected this information from the google blog and seroundtable. I am not a regular user of google answere but sometime i visit that pages.

2006-12-01T20:14:00.000-08:00

Search Engine Roundtable's 3rd Birthday

Today December2nd, is the 3rd birthday of search engine roundtable. They were born on December 2, 2003, There are almost 4,ooo blog posts, on an average of5 blog posts per week day.

In this year again they won the Best Blog on Search Marketing by Marketing Sherpa.

They launched their personal blog by Introducing the Cartoon Barry Blog in July of this year.

They started their own weekly podcast named the Search Pulse.

They set up a very successful Google Coop for Search Engine Roundtable,

Chris Boggs became their Associate Editor to provide forum coverage back on February 14st of this year. They released Search Engine Roundtable Supporter Seals which are being displayed proudly throughout the search community by many people.

In December of last year, Search Engine Roundtable Opens Forums, they have over 1,300 members and 6,200+ posts. Later on this year they won the KB Cafe Blog Awards and Best Search Engine Community Blog of 2005 by Search Engine Journal, another huge kudo for us.

2006-12-01T19:59:00.000-08:00

There are very few times when we get a chance to witness all the great masters from the same field on a common platform. Recently, in an “Interactive Site Review” session held at Las Vegas Pubcon, panellists like Matt Cutts from Google, Tim Mayer from Yahoo, Greg Boser from WebGuerrilla, and Danny Sullivan reviewed various sites that stood out of the lot. After the review of these sites, these panellists gave few valuable suggestions that would help the SEOers to get a better ranking for their sites.

- Each and every page of a site is an entry point for the specific keyword that page targets

- Quality links would always have an upper hand over quantity links

- Avoid javascript, flash, templates and other such algorithms as they are a red flag to ranking algos

- Session IDs urls need to be blocked from crawlers because of duplicate content issues

- If you have a e-commerce based site then try and use original content in the description of the product rather than the description given by the manufacturers.

Always go for local directories rather than global directories for geographic specific websites.

- Content should always be unique and original rather than copied.

- Getting into the top 3 of Google Local ensures the front page entry of Google’s standard search even though the site is geographically based.

- Try and not to use redirects.

- Blogs are the most effective way of getting maximum traffic to your site.

Keeping these tips in mind will help SEO people to generate a better quality traffic and ranking for their site.

sources from google blog

2006-08-31T04:34:00.000-07:00

Google Sitemaps is a simple and fast way for your site to be constantly indexed and updated by Google.

Benefits of having a Google Site Map

1. Speeds up the discovery and addition of your web pages in the Google index.

2. Enables Google to quickly find web pages that have been recently changed.

3. A method for your site to be listed and appear quickly in Google.

4. Helps Google to keep search content fresh, so people have the most up to date information available.

Who should use Google Sitemaps?

All site owners can use Google sitemaps whether you have one page or millions of pages, however it's mostly geared towards people that make frequent changes to their web pages.

Normally web pages on a large site will not all get indexed because the links are too deep within the site. By including all your pages in the Google Sitemap you have a better chance of them all being indexed as Google thrives on fresh content. According to Google, it won't increase your site's rankings.

How does it work?

Google sitemaps are created using XML (Extensible Markup Language). This is a coding language similar to HTML(though a little more complex). It is often used these days in syndicated feeds or blogs.

Here is the sample XML code you would include for each page of your site:

<.url><.br> <.loc>http://www.yoursite.com/<./loc>
<.lastmod>2005-07-15
<.changefreq>monthly<./changefreq>
<.priority>0.5<./priority>
<./url>

(remove periods for code to work)

Here is a breakdown of what each line represents:

location - name of your webpage ie http://www.yoursite.com

last modified - when you last modified the page.

change frequency - tells Google how often you modify that particular page, whether it's never, weekly, daily, hourly, monthly or yearly.

priority - sets the priority you want Google to place for that page on your site. You can prioritize your pages: 0.0 being the least, 1.0 being the highest, 0.5 is in the middle.

This is only relative to your site. It will not affect your rankings. Certain pages on your site may have more significance than others because they are updated more often ie home page, articles page.

How to Create a Dynamic Google SiteMap XML File

It would take a long time to create your Google Sitemap by hand especially if you have a site that contains 1000s of pages.

Fortunately Google provides the Sitemap Generator that allows you to generate a sitemap very quickly. It's a Python script that creates a Sitemap for your site using the Sitemap Protocol. This script can create Sitemaps from URL lists, web server directories, or from access logs.

You can read more about it here:

https://www.google.com/webmasters/sitemaps/login

Other Sitemap Generators.

Google has also compiled a list of third party generators.

Here are the steps on how to create your Sitemap using this free Sitemap Generator:

1. Go to http://www.sitemapspal.com and enter your site's address.
2. Copy the code that it generates for your site and paste it into notepad.
3. Save the text file as sitemap.xml
4. Upload this file to the root directory (same place as your home page) of your web server.
5. Open up a Google Site Map account and submit your site's address.
6. Every time you modify a page or pages, login to your Google account and click on the resubmit button.
7. Repeat this procedure for all of your web sites.

2006-08-26T06:35:00.000-07:00

It seems that there is currently a Google backlink update going on at couple of Google data centers; 64.233.187.104 and 64.233.187.99.

Although Google also updated its PageRank about a month ago, the backlink update may lead to another Google PageRank update. Good luck to all!

2006-08-17T05:21:00.000-07:00

Google has had a feature which allows webmasters to create a sitemap file to help Google’s crawlers find and index content.

This is much easier to feed the crawler the content of the website

But there is question that a Google sitemap worthwhile? Is it even necessary?

It was XML based, and it could plainly see what they expected but when you have a large site, how do you go about creating this?

Then Google came out with a sitemap generator which is a program intended to help you create a sitemap for your site.

I would have said no, but lately Google has been adding features that make it useful.

From a keyword research point of view, this is a huge advantage to you. By monitoring your sitemap stats you can easily see some of the terms people are using and perhaps determine what you need to do to rank higher for those terms so you too can get the clicks that your competitors are receiving.

If you don’t have ready access to log analysis or other stats, the Google sitemap can also tell you what terms actually drove traffic to your site.

In other words, these were searches performed on Google that actually generated clicks for your site.

There’s also a wealth of other information. For example, “Crawl Stats” shows you how Googlebot sees your site, errors generated by it, and even a PageRank distribution chart detailing how well PageRank is distributed.

The information provided, while mostly technical, can help you troubleshoot problems as well as provide ideas to help you improve your positioning.

So lastly i conclud that it is benifits for our site.

2006-08-03T01:46:00.000-07:00

This is a short list and many more thousands exist with new ones created on a daily basis. It is estimated that it will take over 15 hours to contact each of the listed sites and enter the necessary URL information. Obviously, there is no guarantee that your site will be listed and you may have to start the process all over again.

Web Spiders & Robots (Search Engines)

Aeiwi
Alexa
AllTheWeb
AltaVista (M)
AOL Search (M)
Anzwers
DirectHit
Excite
Goto.com (M)
Google
HotBot
Inktomi (paid submission) (M)
Kanoodle (M)
Lycos
MasterSite (M)
National Directory
Northern Light
SearchHippo (M)
SearchIt
Subjex
WebsMostLinked
WebTop
WiseNut
What-U-Seek (M)

Indexes & Catalogs (Major)

About.com (formerly, The Mining Company) (M)
Ask.com (aka Ask Jeeves) (M)
Jayde
JoeAnt.com (M)
GoGuides.org (M)
LookSmart (M)
MSN Search Index (M)
Open Directory Project (M)
Rex
TurnPike
Yahoo (M)

Indexes & Catalogs (General, Part 1)

Ah-Ha
Allestra (M)
Best Of The Web (M)
BigWhat
Constellation
CyberDirectory
DirectFind
FetchDog (M)

Indexes & Catalogs (General, Part 2)

Galaxy (M)
GeneralSearch
GotoGeo (M)
HitBox (M)
HotRate
Infohiway
InfoSpace
LifeStyle UK (M)

Indexes & Catalogs (General, Part 3)

LinkMaster
LinkCentre (M)
LookTheWeb
NerdWorld
OmniSeek (M)
OneMission (M)
OneKey (M)
OpenHere (M)
PHATOZ (M)

Indexes & Catalogs (General, Part 4)

PowerSearch
Qango (M)
QuestFinder
Scrub The Web
SearchHound (M)
SearchKing (M)
SearchTheWeb (M)

Indexes & Catalogs (General, Part 5)
Win4Win
WithOneClick (M)
ZippyFinder
Eye On The Web (M)

Indexes & Catalogs (Personal)

WhoWhere (M)
Zeal (M)
People.Yahoo.com (M)
SwitchBoard (M)
YourFamily.com (M)

Indexes & Catalogs (General Business Related)

411Locate
4SmallBusiness (M)
AllBusiness (M)
BizCardz
BizExpose
Goto (M)
InfoMarket (M)
ShopMyState (M)
USA Online
1st Global Directory (requires reciprocal link) (M)
GTE Yellow Pages (M)
The Jewelry Mall (M)
Nihongo Yellow Pages (M)
Rescue Island (M)
SuperPages (Yellow Pages) (M)
Where2Go (M)

Indexes & Catalogs (Shopping)

Buyers Index (M)
CoolShopping (M)
InfoMarket (M)
Internet Mall (M)
InternetShopper (M)
MallPark (M)
Marketsuite.com (M)
MySimon (M)
theBestMall
The Jewelry Mall (M)
CODelivery.com (only sites that accept COD) (M)

Indexes & Catalogs (Special-Interest)

Alba66 Search Engines by Country list (excellent!) (M)
AllSearchEngines.com (excellent!) (M)
Andaloucia.com Search Engine List Page (M)
Beaucoup (excellent!) (M)
The Argus Clearinghouse (M)
DirectoryGuide (M)
FinderSeeker (M)
Internet Sleuth (M)
Search Engine Colossus (Huge list by country!) (M)
Search Engine Watch Specialty Search Listings (M)
Search Power! (M)
WebSearch Guide @ About.com (M)
WebSearch Guide @ About.com - Search Engine List (M)
Yahoo Search Engine / Index Listings (M)
Comedy Zone (M)
Gallery Sites (Visual Arts) (M)
PerformingArts.net (M)
Retif's Art Index (M)
CharityUSA (M)
WeCareToo (M)
Collectiques (M)
Acts Christian Search (M)
Christianity.net (M)
Find-a-Church (M)
Goshen.net (M)
Halleluia! - Churches (M)
Netministries.org (M)
English as a Second Language (M)
English as a Second Language Links (M)
PedagoNet (Learning Resources) (M)
TeachWeb (M)
WebQuests (M)
GreenSites (M)
Personal Heritage (M)
Festive World (M)
Magic Woman Petticoat Directory (M)
QueerSeek (M)
BioExplorer Bioscience Links (M)
Biomed Net (Biologicial and Medical Research) (M)
EQ.net (EQ / Emotional Intelligence) (M)
HealthLinks (M)
Medical World Search (M)
Prime Medical (M)
Support & Recovery Yellow Pages (M)
123 Kidz Area (kids products/services) (M)
AOL Search Kids Only (M)
Ask Jeeves for Kids (M)
Family Web Files (M)
PeachPod (M)
SalukiSearch (M)
SuperSnooper (M)
TalentedKids.com (M)
Yahooligans (M)
FindLaw (M)
Internet Legal Resource Guide (M)
Hieros Gamos (M)
Indiana University School of Law: Law Virtual Library (M)
Mishpat Legal Index (M)
PowerOfAttorney.com (M)
AppleLinks (M)
Macinstein (M)
IndustrySearch (M)
Castings Directory (Foundry Industry) (M)
Celluloid Links (M)
DirectionX Anime Search Engine (M)
Everything Showbiz (M)
The Reel Site Directory (M)
MusicSearch (M)
RockSource (M)
Search Engine Watch Multimedia/MP3 Search Engine Lists (M)
All Newspapers.com (M)
Internet Press (M)
AriadneSpider (Pagan) (M)
AvatarSearch (Occult) (M)
Internet Underground (M)
New Age Web Works (M)
SpiritSearch (Spiritual/Metaphysical) (M)
WiccaNet (M)
BuildNet (Building Industry) (M)
ContractorGuide (M)
The Real Estate Library (M)
AdvisorPage (Professional Financial Services) (M)
Busweb (Buses & Coaches) (M)
CompuInfo Center (Computer Hardware) (M)
Gambler's Quarters (M)
Independant Insurance Agent's Directory (M)
InteriorDesigner.com (M)
RocketSpider (Jewelry) (M)
Rural America Jobfind (Human Resources / Employment) (M)
TenLinks (CAD Design) (M)
Deeper Blue Search (Underwater stuff) (M)
Golfers Index (M)
Fishoo (M)
Accomodation.com (M)
Charming Country Inns (M)
InnWeb (Index of Inns and Bed-n-Breakfasts) (M)
Real World Holidays (M)
Roomz (Hotels, B&B, etc) (M)
TOL Search ($) (M)
Travel Channels (M)
Tyzo (Travel Index) (M)
World Wide Travel Source (M)
Free Center (M)
FreeSites (M)
Nautila (M)
NetSurprise (M)
Scour.net Multimedia & Graphics (M)
Femina (M)
SheKnows - Online Resources & Info for Women (M)
WWWoman (M)
BostonShopper.com (M)
CheckHouston.com (M)
DFW.com (Dallas/Fort Worth) (M)
Kazam.com (Upper Midwest USA) (M)
Kentucky.com (M)
MichiganMercant (M)
New Jersey Webguide (M)
OneGenesis (Washington DC) (M)
Search-Nevada.com (M)
Uffda! (Minnesota) (M)
Celtic Attic (Irish sites & products) (M)
ContestWorld (M)
Do-It-Yourself Search (M)
JobHopper - Help Wanted Listings (M)
MatureConnections - index for senior citizens (M)
Native American Resources (M)
SeniorHospitality - index for senior citizens (M)
StoneHoo - index for stone carving sites (M)
100Hot

British Search Engines & Indexes

Altavista UK
AskAlex (M)
Excite UK
LookSmart UK (M)
Mirago
Scoot (M)
Search UK (M)
Splut (M)
TherapyCity (M)
UK Index (M)
UK Plus (M)
British Web Design & Marketing Association (M)
BWDMA UK (M)
250000 (M)
IPROM (M)
SurfLondon (M)
UKPlanet (M)

Canadian Search Engines & Indexes

Canadian, Eh? (M)
CanadaSeek (M)
AlcanSeek (M)
WebCity Canada (M)
Maple Square (M)
Carrefour (Quebec) (M)
SearchBC (British Columbia) (M)
WebCanada (M)
Yellow.ca (Yellow Pages) (M)
CanadaOne's list of Canadian Indexes (M)

Step 1: Yahoo (aka 'Yahoo uber alles')

Yahoo (M)

African Search Engines & Indexes

Zebra
Aardvark (South Africa) (M)
Ananzi (South Africa) (M)
Angola.org (M)
Casanet (Morocco) (M)
CyberEthiopia (M)
EgyptWeb (M)
EgyptSearch (M)
GhanaForum (M)
Max (South Africa) (M)
Mbendi (South Africa; business) (M)
S. A. Directory (M)
South Africa Online (M)
WoYaa! (M)
ZA-Index (South Africa) (M)

Asian Search Engines & Indexes (excluding Japan)

123 India (M)
163.com (China) (M)
3721.com (China) (M)
Altavista Korea (M)
AppuOnline (India) (M)
AsiaGuide (M)
Balla (Hong Kong) (M)
BataviaNet (Indonesia) (M)
Beijing.com (China) (M)
Cari (Malaysia) (M)
Cebu Online (Philippines) (M)
Chinapages (China) (M)
Chinascape (China) (M)
Chinavista (China) (M)
Coo (Taiwan) (M)
CSeek (China) (M)
CUKH (Hong Kong) (M)
East.net (China) (M)
Edsa (Philippines) (M)
Essence of India (M)
FilipinoLinks (Philippines) (M)
Gappu (India) (M)
Goyoyo (China) (M)
GSILink (Philippines) (M)
HK Data (M)
HK Search (M)
HK Seek (M)
Hong Kong Search Engine (M)
HotRank (Taiwan) (M)
IndiaBook (India) (M)
IndiaTimes (India) (M)
iViet (Vietnam) (M)
Jadoo (India) (M)
KInfo (Korea) (M)
Khoj (India) (M)
Ohu (China) (M)
Online (China) (M)
Orientation Asia (M)
PCCMS (China) (M)
Mahanagar (India) (M)
Mochanni (Korea) (M)
Monster (Taiwan) (M)
Mukil (India) (M)
Naver (Korea) (M)
NetEase (China) (M)
Pakistan Web Directory (M)
Poyin (Singapore) (M)
ReadChina (China) (M)
Rediff (India) (M)
RichSurf (China) (M)
SajaSearch (Indonesia) (M)
Search Indonesia (M)
Search Singapore (M)
Sinanet (China) (M)
Sohu (China) (M)
South Asian Milan (Indian Subcontinent) (M)
SpeedNet (Hong Kong) (M)
Surf China (M)
Technofind (Singapore) (M)
Vietgate (Vietnam) (M)
Vietpage (Vietnam) (M)
WebHK (Hong Kong) (M)
WNet (Thailand) (M)
Whatsite (Taiwan) (M)
Yam (Taiwan) (M)
YeHey! (Philippines) (M)
Zhaodaola (China) (M)

Australian Search Engines & Indexes

Altavista Australia (M)
Anzwers
Boomerang (M)
DirectFind
Excite Australia
GoEureka (M)
LookSmart Australia (M)
OZSearch (M)
WebWombat
ANZAK Search (M)
Aussie.com (M)
Australian WWW Servers (M)
Cowley Findit! (M)
NSW Search (New South Wales) (M)
SA Seek (South Australia) (M)
Sun Search (Queensland) (M)
Vic Find (Victoria) (M)
WAZOO (West Australia) (M)

European Search Engines & Indexes

AllT (M)
Bosnia Online (M)
Buscopio (Spanish Index of Indexes) (M)
Croatian Internet Directory (M)
Donde (Spain) (M)
El Indice (Spain) (M)
Eon (Slovenia) (M)
Evreka (Finland) (M)
GoJasper (Belgium) (M)
Greek Explorer (M)
Haku (Finland) (M)
Heureka (Hungary) (M)
Ilse (Netherlands) (M)
Imago (Romania) (M)
Jippii (Finland) (M)
Jubii (Denmark) (M)
Just Monaco (M)
Katalog (Slovakia) (M)
Kvasir (Denmark/Norway/Sweden) (M)
Kypros (Cyprus) (M)
Krstarica (Yugoslavia) (M)
Lithuania Online (M)
Maknet (Macedonia) (M)
Matkurja (Slovenia) (M)
MTV3 (Finland) (M)
Neti (Estonia) (M)
Netoskop (Poland) (M)
NordicPortal (Scandinavia) (M)
Ole (Spain) (M)
Onet (Poland) (M)
Online Lithuania (M)
Orientation Eastern Europe (M)
Origo (Norway) (M)
Ozu (Spain) (M)
Punkt (Sweden) (M)
RMacedonia (M)
Sapo (Portugal) (M)
SearchIberia (Spain/Portugal) (M)
Search Malta (M)
Seznam (Czech Republic) (M)
Sis (Slovenia) (M)
Slowwwenia (Slovenia) (M)
Sonera (Finland) (M)
South (Iceland) (M)
Trovator (Spain) (M)
Vide (Croatia) (M)
Vindex (Netherlands) (M)
WebIndex (Greece) (M)
Wirtualna Polska (Poland) (M)
WWW (Croatia) (M)
WWW (Finland) (M)
WWW (Yugoslavia) (M)
YuSearch (Yugoslavia) (M)
YuStart (Yugoslavia) (M)
Zoek (Netherlands) (M)

French-language Search Engines & Indexes

Excite France
Indicateur (M)
Netscan
Voila
Adminet (M)
Advalvas (Belgium) (M)
Bagou (M)
Carrefour (Quebec) (M)
Chaloop (M)
CtrouvŽ (M)
Ecila (M)
Enfin (directory of french search engines!) (M)
Geneve Central (Switzerland) (M)
IndexA (Business-only) (M)
Kifessa (M)
La Toile du QuŽbec (Quebec) (M)
LuxPoint (Luxembourg) (M)
Nomade (M)
Reference (Switzerland) (M)
Rendez-vous (M)
Roadhouse (M)
Romandie (Switzerland) (M)
Sear.ch (Switzerland) (M)
Sharelook (M)
Sharelook (Belgium) (M)
Sharelook (Switzerland) (M)
SwissOne (Switzerland) (M)
Swiss Search (Switzerland) (M)
Trouvez (M)
Vachement (M)
Wanadoo (M)
Web-Marchand (Business-only) (M)
WebBel (Belgium) (M)
WebWatch (Belgium) (M)
WebWatch (Belgian Search Engine List) (M)
What2Do (Belgium) (M)
WhoYou (M)

German Search Engines & Indexes

Crawler.de (M)
FireBall
Fux (M)
Spider.de (M)
CoolSuchen (M)
Abacho (M)
Acoon (M)
Aladin (M)
Aladin-Branchenindex (M)
Alles Klar (M)
Bellnet Suchmaschine (M)
Best of Internet (M)
Blitzsuche (M)
Branchen-DINO (M)
Business Suchdienst (M)
BusinessLink (Switzerland) (M)
Columbus Finder (M)
Crawler (M)
Dasi (Business) (M)
Deutsches Branchenbuch (M)
Dino (M)
Eorupages (M)
Eule (Germany) (M)
Fixx.de (M)
Flix (Business) (M)
Guter Rat! (M)
Hit-net (M)
HotList (M)
Infoseek Deutschland (M)
Intersearch (M)
Klug Suchen (M)
Kolibri (M)
Kostenlos.com (M)
Kostenlos.de (M)
Lotse (M)
Lupe.com (M)
Lycos.de (M)
Mosquito (M)
Nathan (M)
NetGuide (M)
NetGuide (Switzerland) (M)
REX.de (M)
Sharelook (M)
Sharelook (Switzerland) (M)
Speedfind (M)
STERN Online (M)
Swiss Search (M)
WEB.DE (M)
Web-Archiv (M)
WebIndex (M)
Webtip (M)
Wer liefert was? (M)
Wo long (M)
World's Best (M)
Sternchen (M)

Irish Search Engines & Indexes

Ask Paddy (M)
Doras (M)
NiceOne (M)
ieSearch (M)
Infosites Ireland (M)
Ireland Search (M)
Swift (Ireland) (M)

Italian Search Engines & Indexes

Arianna (M)
Caffe (M)
Virgilio (M)
Iltrovatore (M)
ShinySeek (M)
Il Ragno Italiano (M)

Japanese Search Engines & Indexes

Acaranavi (M)
CSJ Index (M)
dddd! Search (M)
Dragon (M)
Excite Japan (M)
Find'X (M)
FreshEye (M)
Goo (M)
Hole-In-One (M)
iNet Guide (M)
Infoseek Japan (M)
InfoNavigator (M)
ISize (M)
Lycos Japan (M)
Mondou (M)
NetPlaza (M)
Nikkei Net (M)
Search Engine Room (M)
Senrigan (M)
Wave Navigator (M)
WezSite (M)
Yahoo Japan (M)

Latin-American Search Engines & Indexes

Achei (Brasil) (M)
Antena (Chile) (M)
AltaVista Latin America (M)
Aonde (Brasil) (M)
Apali (M)
Argentina WWW Directory (M)
Auyantepui (Venezuela) (M)
BigWeb (Brasil) (M)
BIWE (M)
Bacan! (Ecuador) (M)
Bolivian.com (M)
Bookmarks (Brasil) (M)
Brasil On Line (M)
Brazilis (Brasil) (M)
Buscador (Mexico) (M)
BuscaBr (Brasil) (M)
BuscaWeb (Brasil) (M)
Cade (Brasil) (M)
Costa Rica SuperSite (M)
Encontrei (Brasil) (M)
Eureka (Venezuela) (M)
GauchoNet (Argentina) (M)
Global Media (Brasil) (M)
Grippo (Argentina) (M)
Guia! (Argentina) (M)
Guiaweb (Brasil) (M)
Iguana (Mexico) (M)
Index Columbia (M)
MexMaster (Mexico) (M)
Mexico Web Guide (M)
Miner (Brasil) (M)
NazcaNet (M)
NetBiz (Brasil) (M)
NetSearch Jamaica (M)
Nicaragua Online (M)
OGrandeGuia (Brasil) (M)
Ondier (Brasil) (M)
Radaruol (Brasil) (M)
Sol (Spain) (M)
StarMedia (M)
Surf.com (Brasil) (M)
Uruguay Total (M)
Web Peru (M)
Wepa (Puerto Rico/Virgin Islands) (M)
Yagua (Paraguay) (M)
Yupi (M)
Zeek (Brasil) (M)
Additional Spanish-language Indexes (courtesy of tiemposmejores.com) (M)
Additional Portuguese-language Indexes (courtesy of tiemposmejores.com) (M)
Yet Another Index of Latin Search Engines and Indexes (M)
A Big List of Brazilian Directories (M)

Netherlands Search Engines & Indexes

Ecrider (M)
Excite Netherlands (M)
Ilse (M)
Looksmart Netherlands (M)
Lycos Netherlands (M)
NL Menu (business index) (M)
Open Directory Netherlands (M)
Scoot (M)
Search (M)
Track (M)
Viden (M)
Vindex (M)
Zoek (M)

Russian Search Engines & Indexes

Ads and Consulting (M)
Advertum (Search Engine) (M)
Aport! (Search Engine) (M)
Au! (M)
List.ru (M)
Rambler (Search Engine) (M)
Russia on the Net (great url!) (M)
Search (M)
Search Centre (M)
Stolitsa Internet (M)
Tela (Search Engine) (M)
Ulitka (M)
Weblist.ru (M)
Yandex (Search Engine) (M)
Zenon N.S.P. (M)
Listing of Russian-speaking Internet Indexes (M)

Ukrainian Search Engines & Indexes

Infoukes (M)
Kharkiv.net (M)
Sesna (M)
Ukraine.com (M)

Sites that accept Adult listings:

AllBusiness (M)
BuyItOnline (M)
Goto (M)
LinkMaster
MallPark (M)
Open Directory Project (M)
USA Online
WebDirect (M)
Win4Win
Yahoo (M)

Adults-Only Indexes and Promotion Resources:

AdultMatrix (M)
Dark Castle (M)
Farking (M)
ManSeek (M)
Naughty.com (M)
PornSubmit (M)
Rose's Naughty Links (M)
SexTracker (M)
SexPleasure4U (M)
Sin City (M)
SINfoseek (M)
Sublime Directory (M)
TeamPorn (M)
XXXCompass (M)

Special Restricted Indexes
Search Beat

Website Development Company to know about optimization visite Google Optimization

2006-07-17T22:08:00.000-07:00

While promoting a site you have to follow some points.

Site Infrastructure

1 : Keep the url short and simple. Make less use of "/", "?", "&". Trt ti eliminate session ID.

2 : Make sure your web site has good uptime, response time, and bandwidth. Switch your web host if necessary.

3 : Avoid using frame for your layout. Framed sites are very hard to optimized properly. My advice is if your site is new dont make your site in fram

4 : Avoid using table for your layout. You can have much cleaner and leaner code with CSS. As a bonus, your web pages will also load faster.

5 : Use keywords is your file and directory names. Keyword should be related with your industry.

6 : Use hyphen ("-") to separate keywords in file and directory names, but don't use too many hyphens.

7 : Link your web pages together in a reverse tree hierarchy - i.e., home page links to section home pages to sub-sections to individual pages, etc. Proper structure should be maintain.

On Page Factors
1 : Use keywords in your page title. This is the HTML

2 : Use keywords in your heading tags

3 : Strategically use "bold", "strong", "italic", etc. to emphasize important information. Make sure this emphasis contains your keywords.

4 : Use validated HTML code.

5 : Minimize the use of Flash. Search engines cannot really interpret Flash content.

6 : Position your content as close as possible to the top of your HTML mark up (CSS can help you with this)

7 : Write good content relevant to the theme of your web site.

8 : Have at least 250 words on each of your content page.

9 : Read your content. Make sure it sounds natural and conversational.

10 : Add keywords throughout your content. Especially, at the very beginning and at the very end of the web page.

11 : Repeat your keywords a few times, 3-5 times is a good number -- just don't over do it.

12 : Use several variations of your keywords. For instance, if my keyword is "SEO", I want to have some of these words in the content: "Search Engine Optimization", "SEM", "Search Engine Marketing", "Web Site Promotion", "Optimizing", "Ranking", etc.

13 : Research your keywords -- wrong keywords equal no traffic.

14 : Don't hide your keywords -- the search engines should see what the users see.

15 : Avoid cloaking -- don't give the search engines a different version of your site.

16 : Follow the rules of accessibility. At the least, make sure you use alt attribute and title attribute to describe your images and links, respectively.

Link Building

1. Submit your sites to as many web directories as you can.

2. Use keywords in anchor text of links.

3. Link to related items within your site.

4. Link to most popular items on your site, especially to your best sellers for eCommerce.

5. Link to key pages from your home page.

6. Make sure every page link back to the home page.

7. Create a sitemap page with more links to your key pages.

8. Link to other credible sites in your industry.

9. Try to get credible sites in your industry to link to you.

10. Use normal direct HTML links.

11. Avoid broken or dead links.

12. Avoid linking to bad neighborhood

Optimized the page after knowing sound knowledge of google Optimization guidelines

2006-06-23T00:41:00.000-07:00

Tips to Getting Your Web Presence And Reaching Global Market

This article helps small business owners who are trying to promote their business through web to reach the global market in a cost effective way and companies which need some formal guidelines in their internet promotion activities toward success.

1. Advertising with your own web site

If you are serious about web marketing the first think you can do in the web is an advertisement which would be really cost effective. If you want to put your advertisements then banner advertisement is a good choice. But from the banner advertisement now you need to give a hyper link to your web site where you tell about your business. Developing and operating a Web site can cost less than you think and the possibilities are very high. From a complete market research to product selling, from customer services to business promotions and purchases, having your own Web site establishes a dynamic presence for your organization. Moreover you can tell the detailed visual description about your products and services with full text, images, video and animations.

2. Finding targeted Audience

There are millions of Internet users, searching on the web for something. Among them you need to find your potential visitors. So the site should be very focused on your customers and not all the casual surfers. If you are focusing only on customers from Europe means you need to put maximum information about your operations on Europe. If you are selling Hydraulic drilling machines means you can give many resources regarding drilling machines. This resources can help you to target your audiences through search engines.

3. Functionality of a web page

HTML (Hyper Text Markup Language) is used to construct the web pages and control the web browser. HTML is a set of Tags that can define a document to display. We can display text, graphics, video etc., in a web page through HTML tags. Along with HTML we can use JavaScripts, CGI,ASP and other programming techniques to build interactivity in a web page.(Forms, Guest Books etc.,).

A Web page can contain Hyper Links(Clickable links to other HTML pages).We can navigate from one page to another or from one web site to another. A web site is a collection of web pages Linked between them and with other web sites.

4. Content of a web site

Any Details about your business, products and services should target the international audience. As there is no space and location limitation for web pages, you can thrive varieties of customers with your focused content. You can give technical support and customer service. You can add Interactive forms, guest books, purchase inquiries and Web-based Emails. Moreover you can collect information from the users and save it in a database for future retrieval. To build good text you can approach professional technical writers who can help you in building your site content.

5. Building or Outsourcing

You can design a simple web site with some graphics easily. But if you want to build interactive and professional web sites you need to know some internet technologies and tools. If you have good design ideas and time then you can learn some tools like Adobe photoshop and Macromedia Fireworks and Flash you can come up with a professional design. Moreover if you have knowledge in developing databases with MS-Access or MS SQL server you can design your own back-end databases to collect data from your web site. If you are strong in programming, with PHP, ASP, CGI or Java technologies you can build dynamic and complex web sites with back-end database functionality.(E.g.. Site with content management functionality).

Otherwise, If you need professional web site that is going to help you to build your company's Image globally then you need to approach a Professional web developer and outsource it. A professional developer understands how to design a Web site that will most effectively present you, your business or organization, and your products and services. A professionally designed and implemented Web site is worth what you pay for it if you are serious about attracting business with your Web site.

6. The prices

Before considering your web page you need to remember one thing, you are getting your global presence and global market with your web site. But fortunately you can achieve this with a very low pricing's. You can go for a package deal or a customized development. You can compare various prices from the professional developers sites and you can pick one as per your wish. Since location is not a consideration in web development you can outsource to developers from other countries and outsource the work to them. Countries like India, Philippines, Israel etc., can do a cost effective job.

7. The first step

The first thing to do is to give some thought in advance to what you want your Web site to accomplish then generate some ideas by looking into your competitors web sites. The point of this exercise is to realistically assess and prioritize the goals of placing your organization online.

Once you have an idea of what you want, then you can hire a developer to make your dream into reality.

Web site maintenance

You may either outsource the job to someone and they will make changes for you on an as needed basis, or you may make those changes yourself if you have the necessary equipment and expertise. Professional web service firms are able to install web-based administration features that will allow you to make changes to certain areas of your site from your browser. Some typical areas include news releases, articles, FAQ’s, and more. Read our maintenance services and learn how we do maintenance.

About the Author: Benny Alexander is the Director of Macronimous web solutions, an India based offshore web development company providing web, PDA and Mobile solutions. More information about the author and his business can be found at http://www.macronimous.com

2006-06-16T02:17:00.000-07:00

What is Big Daddy Update ?

With Big Daddy, Google has made a fundamental change to the way they index websites, which means that we website owners need to make a fundamental change in the way we promote our sites. Because of the change, many sites won't have all of their pages indexed, even though they will most likely be crawled (Matt Cutts said that they are crawling more pages than they will index).

After Update the change appears to concern links - both into and out of the site. It appears that Google is now evaluating a site's IBLs and OBLs, and using the evaluation to determine how many of the site's pages to put in the index. Such links as off-topic ones, reciprocals (perhaps only off-topic ones), etc., don't count, but on-topic one-way links do. Matt also mentioned affiliate OBLs in a negative light. So certain types of links don't help to get a site's pages indexed, although it's unlikely that they count against it.

Google may also have decided not to index everything just because it's there, and to be more selective, so that they don't need to continually increase capacity.

They are bound to improve the new system over time, and some pages may return, but we can't expect the dumped pages to return, so it's something that we have to live with. We have to promote sites with the new system as it is, whether or not it will change in the future.

Google is still links-based, and promoting a site in the serps means links. But it looks like the days when a link is a link are over. It may be that there is no change to the way that links are treated for rankings, because keeping pages out of the index automatically prevents them from ranking, so getting pages into the index must be the first consideration.

A site must now build up a big enough links score to get all of its pages indexed. I don't think that certain types of links must be avoided at all costs, because I don't think that they count against a site, but it seems that link exchanges, and off-topic IBLs and OBLs, won't help a site. What's need are good one-way, on-topic, IBLs to build up the score, so that the site can have more pages in the index.

Submitting to directories is the obvious way of getting one-way on-topic IBLs - especially to good directories rather than to the myriad of useless ones that appear daily. There are other ways, such as writing articles and blogs that people might link to, but everyone can't do that. If everyone did it, the vast majority wouldn't get any links from them.

So we need to change the focus of link-building. Any old links aren't good enough any more. We need to focus on one-way on-topic IBLs.

This article is an idea what i had read from other Seo article and what i know.

Want more knowledge about Google Optimization read http://lalitane04.googlepages.com/seotips

2006-06-01T06:10:00.001-07:00

Top 10 Tips on Promoting Your Blog

1) Aim to provide quality content. Whatever the topic or style, popular blogs are always well written. Good photographs and illustrations are also well sought after. Offer them if and when you can.

2) Blog regularly. If you don't update your blog often enough, blog readers will move on. There are too many blogs out there competing for attention. Blog readers will go where they can get enough of what they want.

3) Define the type of readers you want to have and create content for them. This will give them reason to link back to your blog on an ongoing basis. Try not to stray from your typical topics and style too much.

For example, if you tend to write 'touchy-feely' and positive blog entries, your readers might be turned off if you start posting rants filled with expletives.

4) Think about keywords with your use of titles, links and blog posts. Search engines like Google take these things in to consideration. The more targeted your keywords, the better the chances of your blog appearing in search results.

5) Participate in communities. Social networking plays an important role in blogging. Taking part in memes and collaborations, for example, is one way to be active in the blogosphere.

6) Get involved in people's blogs. Leave thoughtful comments (not just the 'Visit my blog!' type of comments) and try to respond to emails.

7) Mention your blog anywhere you possibly can - in your email signature, in forums, in your business card (if you feel you can mention your blog in your business or profession), in address labels and in conversations with friends.

8) Submit your blog to directories and registries.

9) Make sure you set your blog to ping blog tracking sites like Weblogs.com every time you make an update.

10) Consider making use of free and inexpensive advertising tools, including blog traffic exhange communities. If you decide to advertise your site, either online or offline, make sure you prepare attention grabbing ad copy. Study the type of ads that attract you and see what makes them work.

2006-05-31T01:45:00.000-07:00

Acronym Tag

The tag defines the start of an acronym, like "NATO". By marking up acronyms you can give useful information to browsers, spell checkers, translation systems and search-engine indexers.

How are the acronmys used ?

To include an acronym into your source, there must be two things:

A line

#use wml::debian::acronyms

and the acronym tag itself, here

This will expand to
<
acronym lang="en" title="Linux User Group">LUG<\acronym>

We also could use abbr that way,, but there arre two problems:

- - there is no clear definition what the difference between both tags is
- - One non-Linux Browser which Debian people want to be supportet does not support

Hint for using acronyms directly (if not used often enought to include in acronyms.wml):

- - use the form above
- - do not forget the lang attribute
- - never use Ids instead of title

If the dicts were included in debian main pages, it would also be possible to link to there, to show more information and linked translations.

example:

<
acronym title="what you want to say">word<\acronym>

acronym {
cursor:help;
font-weight:bold;
}

html style

<
acronym title="National Aeronautics and Space Administration">NASA<\acronym>

<
abbr title="World Wide Web Consortium">W3C<\span><\abbr>

css style

abbr, acronym, .help {border-bottom: 1px dotted #333; cursor: help;}

2006-05-23T21:23:00.000-07:00

In today’s competitive market it’s imperative to understand and educate yourself on Search Engine Optimization (SEO) and Search Engine Marketing (SEM) techniques in order to stay competitive and keep your company thriving in today’s market place. Promoting your online business with limited knowledge can be a difficult task

Search Engine Optimization (SEO)

The process of making modifications to web page content with the intent to attain higher search engine ranking for specific keyword phrases. Effective search engine optimization combines keyword placements in web page content and attaining links from relevant websites.

Search engines contain billions of HTML pages in their database(s). When a user performs a search, the search engine must not only filter a set of pages that are relevant to the query, but also rank (order) them from best to worst. Since it is impractical for search engines to use human reviews for the sheer volume of the databases, they rely on programmed algorithms to analyze and rank pages.

There are two categories of criteria that search engines use to rank pages:

· On Page Factors - Analysis of the HTML source code for a page

· Off Page Factors - Analysis of inbound links and the pages they link from

Each search engine weights factors differently, but the fact remains that they all have a limited criteria to choose from. By optimizing your site for one search engine, you will to a large degree optimize it for all of them
The first step is

Creating correct content

The content of a site plays an important role in site promotion for many reasons. We will describe some of them in this section. We will also give you some advice on how to populate your site with good content.

- Content uniqueness. Search engines value new information that has not been published before. That is why you should compose own site text and not plagiarize excessively. A site based on materials taken from other sites is much less likely to get to the top in search engines. As a rule, original source material is always higher in search results.

- While creating a site, remember that it is primarily created for human visitors, not search engines. Getting visitors to visit your site is only the first step and it is the easiest one. The truly difficult task is to make them stay on the site and convert them into purchasers. You can only do this by using good content that is interesting to real people.

- Try to update information on the site and add new pages on a regular basis. Search engines value sites that are constantly developing. Also, the more useful text your site contains, the more visitors it attracts. Write articles on the topic of your site, publish visitors' opinions, create a forum for discussing your project. A forum is only useful if the number of visitors is sufficient for it to be active. Interesting and attractive content guarantees that the site will attract interested visitors.

- A site created for people rather than search engines has a better chance of getting into important directories such as DMOZ and others.

- An interesting site on a particular topic has much better chances to get links, comments, reviews, etc. from other sites on this topic. Such reviews can give you a good flow of visitors while inbound links from such resources will be highly valued by search engines.

- As final tip…there is an old German proverb: "A shoemaker sticks to his last" which means, "Do what you can do best.” If you can write breathtaking and creative textual prose for your website then that is great. However, most of us have no special talent for writing attractive text and we should rely on professionals such as journalists and technical writers. Of course, this is an extra expense, but it is justified in the long term.

Remaining part of tutorial in SEO Tutorial --- Part 2

Seo Guru

2006-04-22T05:39:00.000-07:00

Title Optimization Tips

While optimizing a website, SEO's main concentrating in Title tag.

What is a Title Tag?

A title tag is a piece of HTML code that describes a specific web pages content through a keyword query that a person types into a search engine. Title Tags are a very important guide for all search engines in determining what is in the content of a specific web page. Creating a relevant title tag is one of the most important variables in achieving high search engine positioning.

How to View Your Title Tag

You can view the title tag in the source code of a web page or at the top of your browser window. Or You will find the title tag in the head section of the source code along with your Meta description tag and Meta keyword Tag in Source Code.
The TITLE Tag is an HTML tag that is located in between the and tags in the HTML code for your site.

What should your Title Tag contain?

Your Title Tag represent your core keywords of the most important services and offerings. If you are promoting several products and services always remember to utilize the title tag on each individual URL for its specific keyword(s) and keyword phrases.

You can brand your company's name through keyword density in the Title tag as well. By including your company name you can establish popularity for branding your company for specific products and services that you offer.

How long should your Title Tag be?

From my point of view title tags should span no less than six words and no more than twelve which result in about a range of fifty to eighty characters, this includes spaces, hyphens, commas, etc. Dont increase the keyword density as it harm your site.

If you offer multiple products or services do not feel you have to cram all the keywords in one tag because you are in fear of something being missed by a search engine

Other points will be published in another article.
Search Engine Optimizer

2006-04-21T06:40:00.000-07:00

Title Tag Optimization

While optimizing a website, SEO's main concentrating in Title tag.

What is a Title Tag?

A title tag is a piece of HTML code that describes a specific web pages content through a keyword query that a person types into a search engine. Title Tags are a very important guide for all search engines in determining what is in the content of a specific web page. Creating a relevant title tag is one of the most important variables in achieving high search engine positioning.

How to View Your Title Tag

You can view the title tag in the source code of a web page or at the top of your browser window. Or You will find the title tag in the head section of the source code along with your Meta description tag and Meta keyword Tag in Source Code.
The TITLE Tag is an HTML tag that is located in between the and tags in the HTML code for your site.

What should your Title Tag contain?

Your Title Tag represent your core keywords of the most important services and offerings. If you are promoting several products and services always remember to utilize the title tag on each individual URL for its specific keyword(s) and keyword phrases.

You can brand your company's name through keyword density in the Title tag as well. By including your company name you can establish popularity for branding your company for specific products and services that you offer.

How long should your Title Tag be?

From my point of view title tags should span no less than six words and no more than twelve which result in about a range of fifty to eighty characters, this includes spaces, hyphens, commas, etc. Dont increase the keyword density as it harm your site.

if you offer multiple products or services do not feel you have to cram all the keywords in one tag because you are in fear of something being missed by a search engine

2006-04-19T05:37:00.000-07:00

To Get Free One Way Linking Strategies

In Todays time Linking campaigns is very boring and time consuming. So our main concentration is To get one way link from other sites in easy way.

Within the Internet marketing world we call these links to our websites "Inbound Links", and they are important to our website for two reasons:

Inbound links bring traffic – whenever a website has a link to yours, a certain percentage of their traffic will visit your website.

Inbound links increase search engine awareness – the more links the big 3 search engines (Google, Yahoo, and MSN) see pointing to your site on the Internet, the more important they assume your website is. A website that has 10,000 inbound links will typically be ranked higher for it’s keywords than a site with only 20 inbound links.

There are many ways to get inbound links. Some pay money to get one way linking but there are other ways to get one way linking which are more effective then paying.

Follow these points and definateley it will help to improve traffice to your website

1) Submit to Website Directories

2) Submit Content to Article Directories

3) RSS Feeds and Blogs

4) Press Releases

Getting Inbound Links Is Easy

In short, getting good quality inbound links to your site is pretty easy to do if you focus your efforts on activities that are most likely to succeed. Submitting your website and article content to directories and syndication services is an easy way to get links placed on thousands of websites very quickly.

2006-04-18T04:34:00.000-07:00

The KEY To A Winning Internet Marketing Strategy Is To Master ONE Technique First

New to the Internet and Internet Marketing? Looking to stack your claim of Internet "RICHES" by starting up an online business of your own? Aren't we all. I remember when I first got started online... I didn't have a clue where to start, how to start, let alone, how to market my business online.
It was so overwhelming because everytime I typed in the keywords "Internet Marketing" into a search engine I would literally receive hundreds of thousands of results about "How to market your business on the Internet".

Where do you start when your getting that many results?
And... more importantly, who do you believe when you start going through them? I'm sure some of you experienced the same feelings and thoughts I did when you first got started and/or are feeling right now if you are thinking of setting up shop online.
It's very easy to get caught up in all the HYPE on the Internet about how easy it is to Make Money online, but, the truth of the matter is, it's not as easy as you think simply because you first have to earn the trust of your potential customer through the words you speak, and more importantly, you have to know how to reach them via the Internet.
This is where alot of newbie Start-Ups fail because they get so caught up in all the HYPE on how to promote there business online that they end up suffering from what is called "Information Overload" and end up pulling the plug and never looking back.
Well, I'm here to tell you that it doesn't have to be that way. Don't give up so easily on your dream of being independent. There are many ways to promote your business online. Some are FREE and some are not.
There's Pay-Per-Click search engines, Permission Email Marketing, RSS, Banners, Viral Marketing, MLM, Traffic Exchanges, Search Engine's, Blogs and much more.
This can at first seem very overwhelming for someone new to the Internet and Internet marketing. I know from experience. Now, with that said, for the remainder of this article I want to focus on HOW you should approach marketing your business via the Internet so this doesn't happen to you.
It's really not that difficult if you take your time and not jump into every marketing tactic available that's being thrown your way or cluttering up your Inbox.
Your first step should be to get your website up and ready to take orders. (The most important step)
Your next step is to pick ONE marketing strategy that you think will drive the most targeted traffic to your website and MASTER IT!
I'm going to say that again... "First, get your website up and ready to take orders, then pick ONE marketing strategy that you think will drive the MOST targeted traffic to your website and... MASTER IT!"
Did you get that? I hope so. By doing this ONE step, by mastering ONE technique before moving on to the next, it will save you from suffering from what I and many others did when they first got started... Which was... "Information Overload".
(Note: To clarify what I mean by "Information Overload", I mean... having to know everything and anything about Internet marketing and online business.)
By just mastering ONE technique first and testing its results, you will grow your Internet business much faster and with less confusion and time wasted.
I've been marketing my online business by this one principal for quite some time now with great results. It works for me, so... maybe it'll work for you.

Software Development Company

2006-04-12T23:08:00.000-07:00

3 Tips For Writing Content That Will Make You Sales

Content is king. Without content your website is an empty shell, a skeleton with no flesh, an empty vessel. Content can redeem the worst designed website. The right content can make your phone ring off the hook and flood your inbox with people wanting your product or service. Content is the most important ingredient in the recipe for your website's success. If you have engrossing, valuable and relevant content you are onto a winner..

Tip 1 - Keep It Customer-Focused - What You Like Is Irrelevant

I land on the homepage. I want to buy a bathroom from this company. I want to know what bathrooms they have available. I want to know how much it will cost, when they can deliver, if they have any special offers and what their previous customers have said about them. Instead, upon landing on the homepage I get the following all-time classic;
"Welcome to ABC Bathrooms. Our company was formed in 1985. Our Managing Director John set up the company at the age of 25 after spending thirty years in the position of.."
Who cares?! I want to know exactly what you sell and how much it will cost me. I have 10 spare minutes today to find this information out and if I don't see it on your site in a few seconds I will click off to your competitors so don't bore me with the life story of your managing director. I do not care. Give me content that I like - not what you THINK I would like. Key difference.

Tip 2 - Sell Benefits, Not Features

Potential customers do not want to know how your product was built, how old the production manager is or what colour the wallpaper is in the production plant - they want to know how buying it will enrich their lives. They want to see evidence for the benefits of owning your product or using your service. People don't buy things - they buy benefits and they buy feelings. People buying a Ferrari are not buying a mode of transport they are buying prestige, luxury, envy, success - they are buying a symbol, a way of life.
Think about your product or service from a customer's point of view - what are the real, measurable and provable benefits to them of buying from you? Include these over and over in your content and it will bring more sales for you. Don't be afraid of blowing your own trumpet - stick the benefits right on the homepage for a start!

Tip 3 - Include Calls To Action - Everywhere!

Excellent - you've written killer content and people are coming back to your website time and again for the information. Your traffic figures are shooting through the roof. It's brilliant! You can't believe you've cracked it. And then you look at the number of orders placed last week - zero. Oh. What happened there? Better to have one person visiting your site each month who actually places an order or produces a sales lead rather than have 1000 people who do neither.
If you don't have clear benefit-focused calls to action peppered throughout your content people will not get in touch with you or place that all-important order. You hook them in with the winning content and then you offer them more information vial email or a free quotation if they phone you - anything! You must have calls to action present throughout your site - combine this with the other two tips and you are on the way to having content that actually makes you sales.